content planning Archives - Page 2 of 2

A new year refresh for your social media strategy.

January 4, 2021January 3, 2021 by Suz Bird

I struggled with the title of this blog, mostly as I am not into new year resolutions and the thing I am trying to write about is tied into the theme of a new year but is different to a list of resolutions (or wishes, as my daughter calls them!). When talking about a refresh … Read more

How to plan your social media content.

September 29, 2020September 28, 2020 by Suz Bird

“Help! I just don’t know what to post on my social media channels” is one of the most common problems anyone who runs social media for business will run into. Here are some of my favourite content ideas and a bit of insight into the content planning process I use.

Using social media at an event or exhibition.

January 3, 2026June 3, 2019 by suzbird

The back of a woman holding an iphone during an event

Making full use of your business social media accounts during an event is a big deal and a great opportunity for brand awareness, engagement and community building; but when you have so much to do to get to the event, it’s easy to let social media fall off the list.

How to work with a marketeer on a small budget.

January 3, 2026May 30, 2019 by suzbird

Last week, I saw a post in a Facebook group that someone was looking for recommendations for some marketing support; they gave a description of their business and said they had a very small budget but know they needed to start with something.

The Beginners Guide to Instagram for Business – workshop review.

January 3, 2026April 7, 2019 by Suz Bird

2.5 hours, 10 people in a room, a 12-page workbook, haribo’s and countless realms of magic chart – what could possibly go wrong?

How does my plan help me be spontaneous on social media?

May 5, 2020March 2, 2019 by Suz Bird

I was recently asked to speak at an event about social media for business; the event was an evening networking meet-up and the speaker brief was “a mini power talk circa 4 minutes long”. Ha. Think my time was up not long after I said my name and made a bad joke!

5 things you wish your mum had told you about a social media strategy

January 3, 2026February 23, 2019 by Suz Bird

A woman with a MacBook on her knees, sitting cross-legged on the floor in an office

In a sea of jargon, buzz words, trends and millions of experts I am a big fan of the one-liner. Those key phrases that you can pin up above your desk and cast your eyes over really quickly to make sure you are on the right track. Or to make sure you are keeping it real – which is pretty much the best one-liner ever.

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