Likes, followers and your social media strategy.

Ah vanity metrics! “How many likes did we get?” It’s a question anyone working in social media dreads and one that can make you a little crazy as a business owner. Danielle from Greene Creatives recently asked me to be on an Instagram Live Q&A with her talking about vanity metrics, why they don’t define … Read more

A coffee date with Megan from Xana Creative.

With the “making video for social media” workshop just two weeks away, it was the perfect time to do a Q&A blog with Megan from Xana Creative! Megan and I will be running the workshop together on the 7th November, using our different skillsets to collaboratiely run the sessions; and it’s the very nature of this type of partnership that is the crux of the coffee date series.

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How to work with a marketeer on a small budget.

Last week, I saw a post in a Facebook group that someone was looking for recommendations for some marketing support; they gave a description of their business and said they had a very small budget but know they needed to start with something.

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