In 2019 I think you know that using social media for business is more a prerequisite as opposed to a nice to have; and the only thing you have to question is which platforms to use relevant to your audience and how you are going to use those platforms to deliver to your business objectives.
Last week, I saw a post in a Facebook group that someone was looking for recommendations for some marketing support; they gave a description of their business and said they had a very small budget but know they needed to start with something.
In April, my daughter and I had a mini-break abroad. Doesn’t sound like a big deal right? Expect it was. This was our first holiday abroad since 2015, it seems being a freelance Digital Marketer and working from a home office are not the usual buzz words associated with going on holiday.
2.5 hours, 10 people in a room, a 12-page workbook, haribo’s and countless realms of magic chart – what could possibly go wrong?
I was recently asked to speak at an event about social media for business; the event was an evening networking meet-up and the speaker brief was “a mini power talk circa 4 minutes long”. Ha. Think my time was up not long after I said my name and made a bad joke!
I once wrote an ode to the seemingly humble hashtag for someone who was starting on their social media for business journey and had asked what the point of them was… It went something like along the lines of “use them, they are super important. The End”. Hard to believe I once won a poetry competition at school right?! .
In a sea of jargon, buzz words, trends and millions of experts I am a big fan of the one-liner. Those key phrases that you can pin up above your desk and cast your eyes over really quickly to make sure you are on the right track. Or to make sure you are keeping it real – which is pretty much the best one-liner ever.
